
It is waiting...
One day I’m hoping Chris will change his avatar from the bizarre (but hilarious) random Gravatar, but then again, maybe its fitting. (UPDATE: He did now.)
Random geekiness here; I was running through my favorite type and stock image site and I ran into these interesting (and affordable) faces: Koch’s Signs.
Looked up the book, and as it turns out it’s an interesting little volume written by a foundry-type – a typesetter by the name of Rudolph Koch. With what you can see in the Books result, you can read the first chapter (an interesting study in how simple signs can communicate complex things) and the second chapter (all about crosses.)
Looking on my computer (it was this random) I saw the power button and wondered what the intent behind the symbolism was.
With Koch’s book, you might expect that since the straight line is the power descending from above, and as from the circle, breaking through and ‘hovering over the face of the waters.’ Man, that’s some powerful imagery there in just a little button.
Then again, I saw a switch on the side of a laptop for the wireless radio – you know the little ‘radio tower’ picture on a sliding switch – and it had the same symbol above, but divided like so:
[ 0 (wireless radio) | ]
It then occurred to me: It’s pure binary. The circle is ‘off’, or zero (Oh) and the line is ‘on’, or one. When the slider’s ‘one’ end is flush with the slot, the radio is on, if the zero end is flush, it is off.
Thus I think our little power switch is actually depicting ‘on/off’ which is being represented by the one and zero breaking through one another. It is almost just a symbol for ‘switch’.
Then again, it is cool to think that the zeroes are ‘sleeping eyes of God’ and the ones are ‘power descending from on high.’ Maybe the simplicity of the symbols still communicates the essential ideas Koch is talking about in his book.
So which is correct? It’s interesting to wonder, where symbolisms intersect like this, does the more general one still apply? Or are we mistaken in applying it? Or can we not help but participate in the more general symbolism when we select an icon or logo for something?
‘Intentionalists’ would argue that I’m incorrect in relating Koch to this whole thing, but I wonder. How aren’t the general symbols influential in how we choose logos like this?
Plus – I guess when you turn on your computer its like a whole new Genesis or something. ‘And the RAM was formless and void…’
Profound(ish)!